The 2010 Maxwell Street Days Summer Sidewalk Sale will take place on State Street in downtown Madison, Wis., from Friday, July 16 through Sunday, July 18.
For 35 years, Maxwell Street Days has provided bargains, culinary delights and music for more than 30,000 annual attendees and organizers said 2010 promises to offer much of the same.
Why is there a Maxwell Street Days on State Street? Maxwell Street in Chicago, Ill., was home to a famed outdoor market and urban bazaar from 1871 to 1994.
In 1975, Martin’s, a Madison, Wis., clothing store and tailor shop, founded an outdoor sidewalk sale to showcase the State Street shopping district, starting Madison’s very own Maxwell Street Days tradition.
Maxwell Street Days is organized by the Greater State Street Business Association, with support from Madison’s Central Business Improvement District.